It's stating the obvious that your product's success is greatly influenced by the end user's experience during install, setup, and use. Even small problems can create negative feelings unless solutions are readily available.

The role played by good technical documentation* is to inform and guide the user, and therefore make an important contribution to the success of your product. But practicality is not the whole story; perception is also important. Thus your documentation must have a professional look and feel to help create the right impression with your users.

Your company will profit from the added value that a professional documentation package contributes to your product. Also, releasing the documentation work from your technical or marketing departments will leave them free to concentrate on their core tasks.

A number of high tech companies have benefited from appointing Sahlin as their documentation partner, these include: